Why can you only ever find the worst light possible when you need one? The little plastic lights that attach to bikes have such a reflective quality that they're easy to find no matter when, where, or why you're looking for them.

That’s part of the consideration in place for the Every Night Light.

Utilizing the bright reflectors and including a glow-in-the-dark button was a crucial step. However, different people have different wants and needs in a flashlight.

This brings up the concept that dawned on a family of flashlights. When you’re an individual, you should be able to have something to suit your individual needs. This includes the avid camper, the ready-to-go dads, and those with a little everyday bag with them.